Masters Nationals is Coming to the Big, Beautiful Bend!
Bend, Oregon is kicking all kinds of major cycling-event ass right now – and USAC is noticing.
After delivering a slam-dunk this year with U23/Elite/Juniors nationals in July and Cyclocross Nationals in December, Bend’s officially been awarded Masters Nationals for 2011 and 2012. Congrats, shiny high-desert Oregon mountain town! (And big ups to Doug LaPlaca and his gang over at Visit Bend for all the work that they’ve done to bring in these high-profile cycling events.)
Here’s the press release. Dig it:
2011 and 2012 Masters Road Nationals to Bend, Oregon
USA Cycling has awarded the 2011 and 2012 Masters Road National Championships to Bend, Ore. Following the city’s successful hosting of the Elite/U23/Juniors Road and the Cyclo-cross National Championships, the cycling hotbed is now poised to host another round of the nation’s best. Held in Louisville, Kentucky 2008 through 2010, the USA Cycling Masters Road National Championships are scheduled to go off in Bend, Aug. 30 – Sept. 4, 2011 and August 27 – Sept. 2, 2012.
The two-year agreement between USA Cycling, the sport’s national governing body, and Visit Bend is expected to bring more than 800 competitors and 2,500 visitors to the Pacific Northwestern city for seven days of racing leading up to the Labor Day Weekend. Bend expects to continue to enjoy a significant economic impact in conjunction with the cycling championships. According to a study by Oregon State University, the two USA Cycling National Championship events hosted by the city in 2009 brought Bend $2.5 million dollars in direct tourist spending.
“The National Championships we hosted here in 2009 left no doubt in USA Cycling’s mind that Bend’s enthusiasm for and appreciation of competitive cycling makes it unlike any other destination in the country,” said Doug LaPlaca, president and CEO of Visit Bend. “It is our goal to turn that enthusiasm into a long-term partnership that provides USA Cycling with consistently world-class championships, while providing Bend with a substantial amount of visitation tourism spending during traditionally slow times of the year.”
In 2009, Bend hosted the USA Cycling Elite, Junior and U23 Road National Championships, as well as the USA Cycling Cyclo-cross National Championships. Both events will return to Bend in 2010.
“In hosting the 2009 USA Cycling National Championships Bend showcased an entire community who passionately embraces the sport of cycling and its various disciplines as a lifestyle,” said Steve Johnson, CEO of USA Cycling. “That type of support is critical to growing the sport across the country and is a large reason why Bend was awarded the Masters Road National Championships for 2011 and 2012.”
About Visit Bend
Visit Bend is a non-membership, non-profit economic development organization dedicated to promoting tourism on behalf of the City of Bend. For more information or to order a complimentary Official Visitor’s Guide to Bend, contact Visit Bend at 1-800-949-6086 or visit www.visitbend.com.
About USA Cycling
Recognized by the United States Olympic Committee and the Union Cycliste Internationale, USA Cycling is the official governing body for all disciplines of competitive cycling in the United States, including road, track, mountain bike, BMX and cyclo-cross. As a membership-based organization, USA Cycling comprises 66,500+ licensees; 2,200 clubs and teams; and 34 local associations. The national governing body sanctions 2,650 competitive and non-competitive events throughout the U.S. each year and is responsible for the identification, development, and support of American cyclists. To learn more about USA Cycling, visit www.usacycling.org.
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